McAfee Secure Versus Trust Guard

In many ways, Trust Guard and McAfee Secure (formally Hacker Safe) have a similar purpose. Both companies have made it their mission to make the Internet a better place for both consumers and merchants by increasing consumer confidence in online shopping.

Security Seals, by companies like Trust Guard and McAfee Secure help to make Internet purchases safer by reinforcing better security practices among website owners, and by setting a higher standard among online businesses - giving them a powerful way to differentiate themselves. Both companies provide trusted third party verification, and commit themselves to supporting and validating honest and reliable websites.

However, while their ultimate objective may be the same, Trust Guard and McAfee Secure go about this in very different ways.

One of the leading Internet security sites on the web today, McAfee Secure provides security verification primarily by monitoring servers. Testing is performed on each of their clients sites to provide information on possible vulnerabilities within the server that could directly affect online purchases and the sensitive information provided by customers. This kind of third party server verification is typically intended for large companies doing over 20,000 transactions per year, who are required to follow strict guidelines (PCI Compliance/Certification) from the credit card companies.

However, Trust Guard is the premier, low-cost alternative to McAfee Secure, for millions of small to medium companies. Trust Guard provides Security Seals to websites that pass their website verification process. Trust Guard ensures that companies are accurately portraying themselves to the buying public. By verifying the businesses physical address, phone number, support email, and by verifying the websites security as it pertains to their SSL certificate. And since the vast majority of small businesses do under 20,000 transactions per year, and store their credit card information with their Payment Provider instead of on their own server, there isn't a need for server monitoring or PCI Scanning, thus saving small business owners $1,500 or more per year compared to McAfee Secure.

It is a proven fact that website credibility, and more specifically Security Seals, are major contributors to building trust and establishing credibility on a website, building customer confidence. The 3rd party assurance that Security Seals provide help make consumers feel safe as they provide sensitive information in order to make purchases online, resulting in more sales for your online business.